Overview

It’s a common misconception that many nonprofits don’t have enough information stored to create effective data-driven programs. But the reality is they usually have enough data; they just don’t understand how to use it effectively to raise more money. 

If that sounds familiar, this eBook is for you!  

You will get a deep dive into the three essential components of every successful data-driven fundraising program – prioritization, personalization, and optimization. 

Download now to learn:  

• How to prioritize donors for specific campaigns and messages.  

• Why personalization is more than mentioning a donor’s name.  

• What questions you can ask to steer your future strategy.  

• Where to look in your data to find answers and optimize results.