What would you do if we said you could get a solid idea of why your online giving strategy is falling short with one simple exercise? It’s always helpful to put yourself in your donors’ shoes. After all, it can be hard to disconnect and see things from an outside...
AMP’D ARCHIVES
Web Technology
Performing a Data Audit Sets the Foundation for Future Fundraising Success
As a fundraiser, you know the importance of strong donor data. But you need an organized data base to get your data working for you. If you’re having trouble making sense of your data, it may be time for your nonprofit to perform a data audit. After all, applying a...
Retargeting and Customer Engagement
You make a significant investment in pulling people into the sales funnel, so keep the conversation percolating until they are ready to buy. Retargeting makes the most of your investment in print marketing and is a key component of any lead nurturing strategy. Whether...