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Let’s face it. We all know there is no “magic bullet” to completely overhaul and improve your fundraising strategy. And of course, it’s important to think about your long-term approach. But as a development professional, you don’t always have the time or bandwidth to...
As you know, effective fundraising is about engaging your audience with a message that feels personal and relevant. And using your data to segment your nonprofit’s audience allows you to speak more intimately with your supporters. A message that resonated with...
This isn’t one of those articles about the latest, greatest thing in fundraising. If you work at a nonprofit, you already know a donor survey is an important tool for gathering feedback on several aspects of your organization. Yet, only one in four organizations...
Guess what! We originally wrote this post in January 2020. So, why are we telling you this again? Because repurposing content is actually more than OK when you work at a nonprofit! Have you ever compared your own organization’s communication strategy with the ones you...
There’s never a dull moment, is there? If you’re familiar with our blog, you know the fundraising landscape is always evolving. And today, we’ll help you understand the impact of Adobe dropping support for Pantone libraries on nonprofit organizations everywhere. The...
Could you use some help? Is it the right time to hire a fundraising agency? As nonprofit professionals, we often ask ourselves, “How can we make a bigger difference?” After all, you’re not in this job just for a paycheck. You work at a nonprofit because you want to...
There is one common goal among anyone who has ever engaged with your organization. Whether someone donates money, volunteers their time, joins your staff, or serves on your board of directors, it’s because they want to do their part in furthering your nonprofit’s...
There’s a lot to be said about first impressions. We start comprehending messages before words are read or spoken based on what we see. So, in the age of highly visual storytelling and digital communications, the adage a picture is worth a thousand words has never...
As fundraisers, we often pride ourselves on our ability to wear multiple hats, be adjustable, and pivot on the fly. But it’s better to be proactive than reactive, especially with big projects. So, it’s important to think ahead and build a strategic plan for your...
Good hygiene is a must, wouldn’t you agree? No, we’re not talking about showering regularly and putting on deodorant. This is a fundraising blog! We’re talking about your nonprofit’s data hygiene. As a fundraiser, you know the importance of strong donor...