by Mike Montalto | Jan 21, 2021 | Appeals, Integrated Marketing, Strategy
Is direct mail fundraising dead? Of course not! Yes, digital strategies often dominate the conversation. And this was true even before the coronavirus pandemic. It’s no wonder digital strategies are at the forefront, considering the huge role emails, text messages,...
by Mike Montalto | Jan 14, 2021 | Fundraising, Online Donations, Strategy
It seems like fundraisers are faced with a new set of challenges every year. It comes with the territory. And the most successful nonprofits are always looking for ways to adjust and improve their outreach. Organizations that have been willing to pivot are the ones...
by Mike Montalto | Jan 7, 2021 | Appeals, Data + Analytics, Strategy
You pushed hard this year-end season. Hopefully it paid off and you raised a lot of money. But, do you really know how to evaluate your year-end appeal? Or do you just count how much you raised and call it a day? The amount of money you raised is important. But there...
by Mike Montalto | Dec 17, 2020 | Fundraising, Strategy, Webinars
For this month’s webinar, amplifi Development Strategist Amy Boroff hosted a casual conversation with a panel of other fundraising experts, including Lauren Coticchio Willis, Amy Fiore, and Dawn Schwartz! Check out this recording of our December 16 webinar to...
by Mike Montalto | Dec 10, 2020 | Donor Retention, Fundraising, Strategy
It’s almost January and you’re nearly through the big year-end fundraising push! Pat yourself on the back for your hard work so far. You deserve it! But your work is not done on January 1. In 2021, fundraisers should plan to take their existing strategies to the next...