by Mike Montalto | Jan 30, 2025 | Data + Analytics, Nonprofit Marketing
It’s no secret. Successful fundraising campaigns involve prioritizing donors to reach the right supporters with the right message that inspires someone to make a difference. But determining who those donors are isn’t always easy. Sending everything to everyone is not...
by Mike Montalto | Jan 16, 2025 | Data + Analytics, Nonprofit Technology
Do you feel like your development team is being asked to do more with less? It’s always important to get the most out of your efforts. And improving your fundraising efficacy is critical when budgets are stretched thin! So, what are the key areas to look at when...
by Mike Montalto | Jan 9, 2025 | News, Nonprofit Marketing, Nonprofit Technology
Time is flying by, and the new year is here! There’s never a dull moment when you work in fundraising. Every day presents new and unique challenges for nonprofit professionals. So, let’s look back at some of the fundraising lessons we learned in 2024. Knowing where...
by Mike Montalto | Dec 19, 2024 | Donor Retention, Integrated Marketing, Nonprofit Marketing
You know every nonprofit organization is unique. So, there is no magic bullet or formula for improving your results. But that doesn’t mean we shouldn’t keep up with the industry’s latest trends and best practices to keep donors engaged in 2025. After all, many of us...
by Mike Montalto | Nov 21, 2024 | Donor Acquisition, Donor Stewardship, Giving Tuesday
Buckle up because you’re about to read some important advice! In short, you need to resist the urge to take your foot off the gas when the dust settles after GivingTuesday. We know. The last few weeks have been a whirlwind. And we’re not out of the weeds yet. After...