AMP’D ARCHIVES
It’s no secret. Nonprofits raise more money when they acquire long-term donors who give again and again over time. Yet, many fundraisers still struggle with donor retention. And one of the main reasons is because they do not have a compelling new donor welcome kit....
We hope you met all your goals and raised a lot of money that will help make the world a better place this appeal season. But your work isn’t done! And you can do even more if you make it a priority to retain year-end donors! You already know making sure your current...
If you work at a nonprofit, you probably spend a lot of time building relationships with your donors. And you probably have a lot of ways to keep your high-level major donors happy and ready to give. But is your nonprofit also taking steps to make the most of small...
You know that no two donors are the same. So why would you assume that your entire donor base wants to engage with your organization in the same way? Yet too many nonprofits fail to accommodate donor preferences in their outreach! If you want to build strong...
The biggest day in fundraising is coming up on November 30! And if you’re like millions of other fundraisers, you’re probably looking for ways to make a real impact with your Giving Tuesday strategy this year. Giving Tuesday is a one-day event. But that doesn’t mean...
Donor acquisition is always on the minds of nonprofit professionals. Yes, it is important to consistently grow your donor base. But don’t just cast a wide net and play the numbers game, hoping someone out there will give! You can do more to advance your mission if you...
When nonprofit professionals think about donor acquisition, they are often focused on securing a first-time donation. But did you know a donor’s second gift is probably the most important one they will make to your organization? Securing a second gift from new donors...
We know how much work goes into building an effective communication strategy for your nonprofit. You tell a powerful story and connect with donors on a personal level. And you clearly explain the impact a donor’s gift will have on your goals. But if you don’t make the...