Content to help you
rise above the noise.
Doesn’t it feel good to be thanked and acknowledged for a job well done? Everyone wants to feel validated and appreciated. And that’s why building better thank you’s is such an important part of fundraising. It starts with a plan to steward each gift and make every...
Doesn’t it feel good to be thanked and acknowledged for a job well done? Everyone wants to feel validated and appreciated. And that’s why building better thank you’s is such an important part of fundraising. It starts with a plan to steward each gift and make every...
Nonprofit organizations are always looking to get ahead on the latest fundraising technologies and trends. And personalized landing pages, or PURLs, have been around for a few years. But many nonprofits are still not using them to their advantage. Instead of asking...
It’s no secret. Donors want to know the real impact of every donation. We’re talking about specific, tangible ways to help donors understand the difference they make through their support. In fact, 80 percent of donors feel it is important to know the real outcomes of...
You know an effective email strategy is an important part of achieving your goals and fulfilling your mission. And you can engage more donors, inspire action, and make a bigger impact when you use your nonprofit’s data to optimize email outreach. But according to M+R...
As a fundraiser, you know it’s not always easy to rise above the noise. But being creative and finding a way comes with the territory when you work in nonprofit development. And an awareness campaign can be a great way to do it! But these strategies require a unique...
Don’t wait until the day before Thanksgiving to make sure you are squared away with your GivingTuesday campaign! Let’s be real. Your audience can tell the difference between a campaign thrown together at the last minute and one that was well thought out and...
The past few weeks have been a little chaotic, haven’t they? We’re sure you’ve been busy, between developing your Giving Tuesday strategy and preparing for your year-end appeal. But you still need to engage donors when the dust settles after Giving Tuesday. So resist...
Is your nonprofit looking to get involved on Giving Tuesday for the first time? Or maybe you want to build on last year’s strategy for Giving Tuesday 2020? It’s been quite a year. And no one could have predicted the unique challenges the coronavirus pandemic would...
If you’ve worked in fundraising for any amount of time, you probably know all about Giving Tuesday, the global day of giving on the Tuesday before Thanksgiving. The people behind Giving Tuesday have announced #GivingTuesdayNow, a global day of giving on May 5, 2020 as...
In prior blog posts, we have stressed the importance of following up with donors with a strong stewardship program. Fundraising is really about building relationships with donors. A quick thank you message does wonders to let a donor know you appreciate their effort....