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Don’t press the panic button! We warned you this was coming. But we understand why you’d be concerned when you see such drastic fluctuations in your email open rate! Remember, Apple Mail’s privacy protection feature was rolled out as part of iOS 15 on September 20,...
So, your fundraising emails are getting a ton of opens and clicks. But once potential donors arrive at your online giving page, they disappear! Few things are more frustrating for nonprofits than putting so much work into an appeal, only to see users stop short of...
If you've read our blog before, you know a lot of our advice relies on your nonprofit's ability to collect, store, and utilize strong data. It's true, whether you are building targeted audiences, creating more personal communications, or developing data-driven ask...
How to simplify the way you manage donors. Guest blog by Georgie Moore, Content Marketer, Raisely.If you’re not all that data-savvy, the concept of donor management can seem daunting. It’s all about recording and tracking data, then using this information to foster...
You know an effective email strategy is an important part of achieving your goals and fulfilling your mission. And you can engage more donors, inspire action, and make a bigger impact when you use your nonprofit’s data to optimize email outreach. But according to...
If you’re familiar with our blog, you know that data-driven fundraising is an essential part of our approach to nonprofit communications. And while it’s important to analyze your own donor data, it’s helpful to keep a finger on the pulse of the larger trends in our...
Good hygiene is a must, wouldn’t you agree? No, we’re not talking about showering regularly and putting on deodorant. This is a fundraising blog! We’re talking about your nonprofit’s data hygiene. As a fundraiser, you know the importance of strong donor...
You worked hard this year-end appeal season. Hopefully it paid off and you raised a lot of money! But do you really know how to evaluate your year-end appeal? Or do you just count how much you raised and call it a day? The amount of money you raised is important. But...
Are you overwhelmed by all the creative ways nonprofits use donor data? If so, this blog post is for you! It’s no secret. A data-driven strategy is crucial to your nonprofit’s fundraising success. But it takes a lot of work to rise above the noise with personalized...
We’ve said it before, and we’ll say it again – the fundraising landscape is always evolving. And this has never been truer than it is today! If you’re like other fundraisers, you’re probably looking for ways to identify trends and stay ahead of the game. As nonprofit...