AMP’D ARCHIVES
There is one common goal among anyone who has ever engaged with your organization. Whether someone donates money, volunteers their time, joins your staff, or serves on your board of directors, it’s because they want to do their part in furthering your nonprofit’s...
In a perfect world, we wouldn’t need to worry about recovering lapsed donors. You already know that it’s more efficient for nonprofits to focus on retaining the donors they already have, than it is to acquire new ones. But the reality is, with so much on a...
We hope you met all your goals and raised a lot of money that will help make the world a better place this appeal season. But your work isn’t done! And you can do even more if you make it a priority to retain year-end donors! You already know making sure your current...
This isn’t one of those posts about the latest, greatest thing in fundraising. If you work at a nonprofit, you already know a donor survey is an important tool for gathering feedback on several aspects of your organization. But only one in four organizations recently...
If you work at a nonprofit, you probably spend a lot of time building relationships with your donors. And you probably have a lot of ways to keep your high-level major donors happy and ready to give. But is your nonprofit also taking steps to make the most of small...
If you gather a group of nonprofit professionals and ask what their biggest fundraising challenges are, many will say they don’t retain enough of their donors. Are you one of them? Do you find yourself asking, “why is my nonprofit struggling to retain donors?” It’s no...
Donor acquisition is always on the minds of nonprofit professionals. Yes, it is important to consistently grow your donor base. But don’t just cast a wide net and play the numbers game, hoping someone out there will give! You can do more to advance your mission if you...
Let’s cut to the chase. Too many organizations don’t put enough thought into how they engage mid-level donors. If you’re like other fundraisers, most of your nonprofit’s strategy is probably focused on acquiring new donors and locking-in high-level contributors for...
Sometimes, we all want a little validation. After all, it feels good to be thanked and acknowledged for a job well done. And it makes us eager to do more when we know our efforts are appreciated. That’s why building better thank you’s is such an important part of...
You know there are few key elements to any good story. And you’re probably already using many of them in your appeals and other communications. But you need to help your donors see the difference a donation really makes by telling a donor-centric story. And that's...