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The four principles of visual storytelling.

The four principles of visual storytelling.

There’s a lot to be said about first impressions. We start comprehending messages before words are read or spoken based on what we see. So, in the age of highly visual storytelling and digital communications, the adage a picture is worth a thousand words has never...

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What’s missing from your new donor welcome kit?

What’s missing from your new donor welcome kit?

It’s no secret. Nonprofits raise more money when they acquire long-term donors who give again and again over time. Yet, many fundraisers still struggle with donor retention. And one of the main reasons is because they do not have a compelling new donor welcome kit....

Being strategic with your post-event messages.

Being strategic with your post-event messages.

As you know, the fundraising landscape is always evolving. And there have never been more questions around nonprofit events. But whether you’re hosting a traditional fundraiser, a digital event, or using a hybrid model, you will need to follow up with effective...

Enhancing the experience with effective event branding.

Enhancing the experience with effective event branding.

There’s probably a lot on your mind when it comes to fundraising events. After all, it takes a lot of planning and preparation to host a successful fundraiser. So, make sure you don’t skip the crucial first step of developing effective event branding! As you know,...

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