by Mike Montalto | Mar 13, 2025 | Fundraising, Nonprofit Marketing
Did you raise less than you expected this year-end giving season? Well, you probably want to find out what went wrong before your spring appeal. And your nonprofit’s ask string might be to blame! You should be rewarded for creating communications that feel...
by Mike Montalto | Feb 27, 2025 | Donor Retention, Donor Stewardship, Nonprofit Marketing
Discussions around retention strategies come up every year. And every year, we promise to do more to ensure our donors stick around. Yet, retention rates have not drastically improved. It’s no secret. Long-term, repeat donors help you raise more money. Yet, the...
by Mike Montalto | Jan 30, 2025 | Data + Analytics, Nonprofit Marketing
It’s no secret. Successful fundraising campaigns involve prioritizing donors to reach the right supporters with the right message that inspires someone to make a difference. But determining who those donors are isn’t always easy. Sending everything to everyone is not...
by Mike Montalto | Jan 16, 2025 | Data + Analytics, Nonprofit Technology
Do you feel like your development team is being asked to do more with less? It’s always important to get the most out of your efforts. And improving your fundraising efficacy is critical when budgets are stretched thin! So, what are the key areas to look at when...
by Mike Montalto | Dec 19, 2024 | Donor Retention, Integrated Marketing, Nonprofit Marketing
You know every nonprofit organization is unique. So, there is no magic bullet or formula for improving your results. But that doesn’t mean we shouldn’t keep up with the industry’s latest trends and best practices to keep donors engaged in 2025. After all, many of us...