by Mike Montalto | Jan 25, 2024 | Design, Storytelling, Video
There’s a lot to be said about first impressions. We start comprehending messages before words are read or spoken based on what we see. So, in the age of highly visual storytelling and digital communications, the adage a picture is worth a thousand words has never...
by Mike Montalto | Jan 18, 2024 | Donor Retention, Integrated Marketing, Personalization
Building and maintaining strong relationships takes work, whether we’re talking about friends, romantic interests, or between a new donor and the nonprofit they supported. But it’s usually worth it! And you can set your nonprofit up for a stronger year by focusing on...
by Mike Montalto | Jan 11, 2024 | Nonprofit Marketing, Nonprofit Technology, Online Donations
Congratulations, you’ve made it to January! Now you can finally put all that year-end fundraising insanity behind you! But first, do you feel like you could have raised more in December? Of course, we hope that you all reached your fundraising goals in 2023. But we...
by Mike Montalto | Jan 4, 2024 | Donor Acquisition, Donor Retention, Donor Stewardship
We hope you met all your goals and raised a lot of money this appeal season that will help make the world a better place. You’re probably tired, but your work isn’t done! And you can do even more if you make it a priority to retain year-end donors! You already know...
by Mike Montalto | Dec 28, 2023 | Data + Analytics, Donor Retention, Nonprofit Marketing
Your nonprofit is probably starting to think about how to get a strong start to the new year. We’re almost through the year-end fundraising craziness. And January and February are the perfect months to run a lapsed donor campaign to recapture your LYBUNTs. LYBUNTs, or...
