by Mike Montalto | Sep 19, 2024 | Data + Analytics, E-mail, Personalization
You know an effective email strategy is an important part of achieving your goals and fulfilling your mission. And you can engage more donors, inspire action, and make a bigger impact when you use your nonprofit’s data to optimize email outreach. But according to M+R...
by Mike Montalto | Mar 23, 2023 | Data + Analytics, Education, Storytelling
Many independent schools and universities are looking for ways to do more with their data. As you know, every organization is different. But despite having different missions, audiences, and goals, we can all do more with a data-driven approach. You’re more likely to...
by Mike Montalto | Mar 21, 2019 | Data + Analytics, E-mail, Fundraising
Data-driven emails are crucial for nonprofits that want to better connect with their donor base and raise more money. In fact, 65 percent of donors would give more if they felt that nonprofits better understood their preferences, according to Salesforce.But...
by Mike Montalto | Jun 21, 2018 | Data + Analytics, Integrated Marketing, Personalization
By now, we shouldn’t need to tell you how important data is for a robust marketing strategy. We’ve laid out the argument of why you need data, walked you though lead generation strategies to help collect more data, and offered advice to for keeping data secure....
by Mike Montalto | May 31, 2018 | Data + Analytics, Fundraising, Integrated Marketing
Data, Data, Data. It seems we just can’t avoid hearing about it these days. Recent events like the implementation of the GDPR in Europe, and the exposure of Facebook’s data mining practices have brought attention to how powerful data truly is. However, the best...
