by Mike Montalto | Apr 17, 2025 | Guest Blogs, Nonprofit Marketing
Guest blog by Viken Mikaelian, PlannedGiving.com Planned giving can get complicated, but promoting it shouldn’t be. Whether you’re trying to reach high-net-worth donors or just getting your nonprofit’s planned giving program off the ground, these ten strategies will...
by Mike Montalto | Apr 10, 2025 | Data + Analytics, Nonprofit Marketing
A more efficient fundraising strategy means you will spend less, raise more, and direct more of those fundraising dollars toward your mission. There’s always more to do to support your cause. So don’t stop when you hit your goals and feel that sense of accomplishment....
by Mike Montalto | Mar 27, 2025 | Data + Analytics
You know donors are more willing to engage when they receive individualized communications that bring them closer to your mission, work, and organization. And it’s no secret that data-driven personalization strategies are still some of the most effective ways to...
by Mike Montalto | Feb 27, 2025 | Donor Retention, Donor Stewardship, Nonprofit Marketing
Discussions around retention strategies come up every year. And every year, we promise to do more to ensure our donors stick around. Yet, retention rates have not drastically improved. It’s no secret. Long-term, repeat donors help you raise more money. Yet, the...
by Mike Montalto | Jan 9, 2025 | News, Nonprofit Marketing, Nonprofit Technology
Time is flying by, and the new year is here! There’s never a dull moment when you work in fundraising. Every day presents new and unique challenges for nonprofit professionals. So, let’s look back at some of the fundraising lessons we learned in 2024. Knowing where...
