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Four Fascinating Fundraising Metrics That Go Beyond ROI

Four Fascinating Fundraising Metrics That Go Beyond ROI

by Mike Montalto | Dec 19, 2019 | Data + Analytics, Fundraising, Strategy

As a fundraiser, I’m sure you’ve had this experience. You come up with a great new way for your organization to raise more money. Then, you pitch your plan to your nonprofit’s leadership and they undoubtedly ask, what’s the potential ROI?  Of course, your nonprofit’s...
Four Fundraising Lessons Nonprofits Learned in 2019

Four Fundraising Lessons Nonprofits Learned in 2019

by Mike Montalto | Dec 12, 2019 | Integrated Marketing, Nonprofit Technology, Strategy

In 2019 nonprofits have been forced to get creative and re-evaluate their fundraising strategy. The fundraising landscape is changing at a shocking pace. Individual giving, donor retention, and donor acquisition rates continue to trend downwards. These developments...
The Five Fundamental Pages of a Campaign Microsite

The Five Fundamental Pages of a Campaign Microsite

by Mike Montalto | Sep 26, 2019 | Digital, Fundraising, Strategy

Providing a thorough, engaging, and user-friendly experience for online donors is a must for modern fundraisers. After all, your website is the online home for all your regular initiatives and a platform to broadcast why your work is so important. But a separate...
9 Easy Ways to Extend the Donor Communications Lifecycle

9 Easy Ways to Extend the Donor Communications Lifecycle

by Mike Montalto | Aug 8, 2019 | Donor Stewardship, Fundraising, Strategy

There are few worse feelings than being asked to give again and again without some fresh air. I think we’ve all suffered through one of those long “are we there yet, are we there yet?” road trips. Now, imagine that feeling, except you’re being asked to give your...
Planning Communications for Your Next Fundraising Event

Planning Communications for Your Next Fundraising Event

by Mike Montalto | Jul 25, 2019 | Events, Fundraising, Strategy

As fundraisers, there are always a few days we have circled on our calendar. We count down the days until Giving Tuesday and to the end of our fiscal/calendar year. But the most exciting day of the year is probably your big fundraising event. Everyone in your...
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