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No matter what you do or why you do it, you need the right tools for the job! A chef needs a knife. A carpenter needs a hammer. And you need the right fundraising tools for your school if you want to achieve your goals and advance your mission. Raising money for your...
As you know, effective fundraising is about engaging your audience with a message that feels personal and relevant. And using your data to segment your nonprofit’s audience allows you to speak more intimately with your supporters. A message that resonated with...
Donor acquisition is always on the minds of nonprofit professionals. Yes, it is important to grow your donor base consistently. But don’t just cast a wide net and play the numbers game, hoping someone out there will give! You can do more to advance your mission if you...
Guess what! We originally wrote this post in January 2020. So, why are we telling you this again? Because repurposing content is actually more than OK when you work at a nonprofit! Have you ever compared your own organization’s communication strategy with the ones you...
Congratulations, you’ve made it to January! Now you can finally put all that year-end fundraising insanity behind you! But first, do you have a feeling you could have raised more in December? Of course, we hope that you all reached your fundraising goals in 2022. But...
Do you feel like your development team is being asked to do more with less? It’s always important to get the most out of your efforts. And improving your fundraising efficacy is critical when budgets are stretched thin! So, what are the key areas to look at when...
Integrated messaging, cross-channel communications, multi-medium marketing. You’ve heard all these before. But let’s ditch the complicated jargon. After all, effectively going surround sound and rising above the noise is a difficult task as is! We’re going to break it...
Nonprofit organizations are always looking to get ahead on the latest fundraising technologies and trends. And personalized landing pages, or PURLs, have been around for a few years. But many nonprofits are still not using them to their advantage! Instead of asking...
We’ve all been there. Pinching, scrolling, and pinching to zoom again on a website or email that just doesn’t work well on a smartphone. Yet, many organizations are still far behind when it comes to mobile optimization for nonprofits. Consider the following: Nonprofit...
Did you miss our online chat with Amy Boroff and Allison Howe, the Executive Director of NonProfitConnect, on Wednesday, January 12? Amy and Allison discussed what it means to diversify your board, how to identify someone who is a "good fit" for your board, and much...