by Mike Montalto | Jun 8, 2023 | Integrated Marketing, Nonprofit Marketing, Nonprofit Technology
You’ve probably heard about how artificial intelligence (AI) programs like ChatGPT are changing how we approach copywriting. As you know, the fundraising landscape is always evolving. And many nonprofit professionals are wondering if and how they should embrace...
by Mike Montalto | Jun 1, 2023 | Education, Nonprofit Marketing, Strategy
No matter what you do or why you do it, you need the right tools for the job! A chef needs a knife. A carpenter needs a hammer. And you need the right fundraising tools for your school if you want to achieve your goals and advance your mission. Raising money for your...
by Mike Montalto | May 25, 2023 | Data + Analytics, E-mail, Nonprofit Marketing
You don’t need us to tell you it’s a good idea to A/B test your nonprofit’s communications. But when you’re hitting your fundraising goals, and things are good, it can become a little too tempting to maintain the status quo. But you should always be looking for ways...
by Mike Montalto | May 18, 2023 | Design, Fundraising, Marketing
Let’s face it. We all know there is no “magic bullet” to completely overhaul and improve your fundraising strategy. And of course, it’s important to think about your long-term approach. But as a development professional, you don’t always have the time or bandwidth to...
by Mike Montalto | May 11, 2023 | Donor Acquisition, Donor Retention, Donor Stewardship
You probably have a lot of ways to keep your high-level major donors happy and ready to give. But is your nonprofit also taking steps to make the most of small dollar donations? As you know, the fundraising landscape is constantly evolving. And the number of smaller...