by Jade Lien | May 16, 2019 | Appeals, Fundraising, Strategy
The days are getting longer. The weather is getting warmer. And the end of the school year is just around the corner. While the kids, teachers, and parents have their eyes set on a fun-filled summer, development professionals are focused on one thing, their end of...
by Jade Lien | Nov 15, 2018 | Data + Analytics, Fundraising, Strategy
The lead up to the new year is a crazy time for nonprofits. Fundraising organizations spend a lot of time thinking about, stressing over, and executing their end-of-year appeal. So much time and effort goes into developing these appeals that fundraisers sometimes...
by Jade Lien | Jun 15, 2017 | Data + Analytics, Fundraising
For most nonprofits and independent schools the end of the fiscal year is fast approaching. This means wrapping up appeals and attempting to recapture donors and prospects that have yet to make their gift. Though fundraisers have earned some much deserved downtime,...
by Jade Lien | Apr 5, 2017 | Fundraising, Marketing
Fundraising doesn’t have to be complicated, but a simple Google search of “fundraising ideas” will yield myriad results that may convince you otherwise. While fundraising execution is different for every school or organization, the things that...
by Jade Lien | Mar 22, 2017 | Fundraising, Integrated Marketing
Out of however many hundreds or thousands of people solicited, a pretty decent handful are going to end up on your donation page. Basic logic should indicate to you that of that “pretty decent handful,” only a smaller-yet-equally-substantial handful will...
