AMP’D ARCHIVES
The summer is almost behind us and fundraisers like yourself are spinning their wheels and starting to think ahead about the 2021 year-end appeal season. But don’t just burn rubber! It’s always great to be proactive. But you’ve got a lot on your mind. And it’s not...
When nonprofit professionals think about donor acquisition, they are often focused on securing a first-time donation. But did you know a donor’s second gift is probably the most important one they will make to your organization? Securing a second gift from new donors...
We know how much work goes into building an effective communication strategy for your nonprofit. You tell a powerful story and connect with donors on a personal level. And you clearly explain the impact a donor’s gift will have on your goals. But if you don’t make the...
Is direct mail fundraising dead? Of course not! Yes, digital strategies often dominate the conversation. And this was true even before the coronavirus pandemic. It’s no wonder digital strategies are at the forefront, considering the huge role emails, text messages,...
You pushed hard this year-end season. Hopefully it paid off and you raised a lot of money. But, do you really know how to evaluate your year-end appeal? Or do you just count how much you raised and call it a day? The amount of money you raised is important. But there...
Do you have questions about how to approach your year-end fundraising strategy? Of course you do! Fundraisers spend the last few months of a normal year searching for ways to connect with their donors and raise more money. And in 2020, we have our work cut out for us...
Did you miss Amy Boroff's online chat about your year-end fundraising push on October 28? Or did you want to go back and listen again to pick up on something you might have missed? Watch this recording of the lastest entry in our "At Home With Amy" webinar series to...
Let’s jump right into it. You know how important your nonprofit’s year-end appeal is during a normal year. But it became clear that this would be no ordinary year for fundraisers when the coronavirus pandemic turned the world upside down in March. According to a CCS...
What is your organization’s role in the COVID-19 pandemic? Do you work for a healthcare or social services organization fighting on the frontlines? Or maybe your work doesn’t directly relate to the outbreak, but you still have an important message to share with your...
So, your nonprofit has decided to send out an appeal during the coronavirus outbreak. That’s great news! It’s important to keep raising money and achieving your goals during this uncertain time. But you will need to use the right tone in crisis appeals if you want to...