AMP’D ARCHIVES
Do you have questions about how to approach your year-end fundraising strategy? Of course you do! Fundraisers spend the last few months of a normal year searching for ways to connect with their donors and raise more money. And in 2020, we have our work cut out for us...
Did you miss Amy Boroff's online chat about your year-end fundraising push on October 28? Or did you want to go back and listen again to pick up on something you might have missed? Watch this recording of the lastest entry in our "At Home With Amy" webinar series to...
Let’s jump right into it. You know how important your nonprofit’s year-end appeal is during a normal year. But it became clear that this would be no ordinary year for fundraisers when the coronavirus pandemic turned the world upside down in March. According to a CCS...
What is your organization’s role in the COVID-19 pandemic? Do you work for a healthcare or social services organization fighting on the frontlines? Or maybe your work doesn’t directly relate to the outbreak, but you still have an important message to share with your...
So, your nonprofit has decided to send out an appeal during the coronavirus outbreak. That’s great news! It’s important to keep raising money and achieving your goals during this uncertain time. But you will need to use the right tone in crisis appeals if you want to...
Is direct mail fundraising dead? Of course not! Yes, digital strategies often dominate the conversation when fundraisers talk about the latest approaches to nonprofit communications. And this isn’t surprising, considering the huge role emails, text messages, and...
One of the biggest challenges we face as fundraisers and nonprofit professionals is breaking down the complex nature of our work in a way that is simple and digestible for donors. That’s why many organizations compare a donor’s dollars to the impact their gift has on...
Congratulations everyone, you’ve made it to January. Now you can finally put all that year-end fundraising insanity behind you! But first, do you have a feeling you could have raised more in December? Of course, we hope that you all reached your fundraising goals in...
We know how much work goes into building an effective communication strategy for your nonprofit. You tell a powerful story and connect with donors on a personal level. And you clearly explain the direct impact a donor’s gift has on your mission. But if you don’t make...
True or False? An emotional story about your beneficiaries is the most effective way to approach your nonprofit’s appeal letters. It’s false! At first, we were as shocked as you are! And we’re not saying that you should ditch your stories, or how you play on the...