by Mike Montalto | Apr 25, 2019 | Data + Analytics, Strategy, Video
Acquiring new donors takes a lot of time, effort and money. But it is still one of the first strategies nonprofits turn to when looking to boost revenue. Why not make more of the donors you already have instead? According to Bloomerang, 12 percent of a...
by Mike Montalto | Apr 4, 2019 | Fundraising, Nonprofit Technology, Strategy
We’ve shared a lot of our own advice with you over the past several months. Data-driven communications for nonprofits and fundraisers are our expertise. But we’ve also branched out to cover a wide variety of topics that can help nonprofits think differently about...
by Mike Montalto | Mar 21, 2019 | Data + Analytics, E-mail, Fundraising
Data-driven emails are crucial for nonprofits that want to better connect with their donor base and raise more money. In fact, 65 percent of donors would give more if they felt that nonprofits better understood their preferences, according to Salesforce.But...
by Mike Montalto | Mar 14, 2019 | Data + Analytics, Marketing, Strategy
Nonprofits always have their eyes set on acquiring new donors, and with good reason. New contacts and leads can really drive your nonprofit’s fundraising! But if you want to acquire new donors, you need to get them excited about your organization and activities before...
by Mike Montalto | Mar 7, 2019 | Data + Analytics, Fundraising, Strategy
If donations are the fuel that gets your nonprofit’s engine going, think of donor data as the oil that keeps it running smoothly. If you’ve ever pushed off getting a much-needed oil change in your car, you probably noticed that it wasn’t running so smoothly. Your...