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Discussions around retention strategies come up every year. And every year, we promise to do more to ensure our donors stick around. Yet, retention rates have not drastically improved. It’s no secret. Long-term, repeat donors help you raise more money. Yet, the...
Discussions around retention strategies come up every year. And every year, we promise to do more to ensure our donors stick around. Yet, retention rates have not drastically improved. It’s no secret. Long-term, repeat donors help you raise more money. Yet, the...
If you have an important message to share, the best way is to say it with a story. And video storytelling can be a powerful new piece in your nonprofit’s established fundraising strategy. Are you thinking about using videos to share important messages with your...
Ready for an exercise? Don’t worry, you don’t need to get out of your chair! Just grab a copy of your latest appeal letter, black and red pens, and a highlighter. Then, read on when you’re ready to get started. … ready? Alright! Take the caps off or unclick your pens...
It’s not hard to address someone by their first name. Jake from State Farm can do that! Your school needs to do more than the electric company or an insurance provider when you apply the personal touch to your school’s fundraising outreach! Your appeals and other...
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