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4 ways nonprofits use data to optimize email outreach.

4 ways nonprofits use data to optimize email outreach.

You know an effective email strategy is an important part of achieving your goals and fulfilling your mission. And you can engage more donors, inspire action, and make a bigger impact when you use your nonprofit’s data to optimize email outreach. But according to M+R...

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2 tips to help GivingTuesday donors make a bigger impact.

2 tips to help GivingTuesday donors make a bigger impact.

Did your past GivingTuesday strategies come up short? Or are you looking to join in on the biggest day in philanthropy for the first time? Either way, it’s important to have a plan to get long-term value from your GivingTuesday donors! Fundraisers raise more money on...

What do at-risk donors want to hear?

What do at-risk donors want to hear?

As you know, being personal and relevant is a critical component of any fundraising strategy. So, it’s important to consider the current state of your relationship with any donor before you ask for support. After all, your at-risk donors will need to hear a very...

Focusing your year-end appeal on a donor-centric story.

Focusing your year-end appeal on a donor-centric story.

You know there are a few key elements to any good story. And you’re probably already using many of them in your appeals and other communications. But you need to help your donors see the difference their support really makes by telling a donor-centric story. Believe...

Get a jump on your #GivingTuesday plans.

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