Content to help you
rise above the noise.
Good hygiene is a must, wouldn’t you agree? No, we’re not talking about showering regularly and putting on deodorant. This is a fundraising blog! We’re talking about your nonprofit’s data hygiene. As a fundraiser, you know the importance of strong donor data. ...
Good hygiene is a must, wouldn’t you agree? No, we’re not talking about showering regularly and putting on deodorant. This is a fundraising blog! We’re talking about your nonprofit’s data hygiene. As a fundraiser, you know the importance of strong donor data. ...
Let’s be real. No one is perfect. So, when was the last time you did some soul-searching and asked, “What fundraising communications mistakes are we making, and how do we fix them?” Whether you’re new to fundraising or have been working at a nonprofit for decades,...
You don’t need us to tell you how hard it can be to rise above the noise with your nonprofit’s email campaign. The average office worker in the United States receives 121 emails per day. And almost half of those are considered spam. If you want to raise more money,...
Let’s cut to the chase. Too many organizations don’t put enough thought into how they engage mid-level donors. If you’re like other fundraisers, most of your nonprofit’s strategy is probably focused on acquiring new donors and locking in high-level contributors for...
Don’t wait until the day before Thanksgiving to make sure you are squared away with your GivingTuesday campaign! Let’s be real. Your audience can tell the difference between a campaign thrown together at the last minute and one that was well thought out and...
The past few weeks have been a little chaotic, haven’t they? We’re sure you’ve been busy, between developing your Giving Tuesday strategy and preparing for your year-end appeal. But you still need to engage donors when the dust settles after Giving Tuesday. So resist...
Is your nonprofit looking to get involved on Giving Tuesday for the first time? Or maybe you want to build on last year’s strategy for Giving Tuesday 2020? It’s been quite a year. And no one could have predicted the unique challenges the coronavirus pandemic would...
If you’ve worked in fundraising for any amount of time, you probably know all about Giving Tuesday, the global day of giving on the Tuesday before Thanksgiving. The people behind Giving Tuesday have announced #GivingTuesdayNow, a global day of giving on May 5, 2020 as...
In prior blog posts, we have stressed the importance of following up with donors with a strong stewardship program. Fundraising is really about building relationships with donors. A quick thank you message does wonders to let a donor know you appreciate their effort....
Halloween has come and gone and holiday decorations line the shelves at most retail outlets. Black Friday shopping bleeds over and starts on Thanksgiving Day. Those who want to avoid the crowds spend hours browsing Amazon on Cyber Monday. But as fundraisers, we have a...