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Prioritizing donors who are most likely to respond.

Prioritizing donors who are most likely to respond.

It’s no secret. Successful fundraising campaigns involve prioritizing donors to reach the right supporters with the right message that inspires someone to make a difference. But determining who those donors are isn’t always easy. Sending everything to everyone is not...

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Now is a great time to run an awareness campaign.

Now is a great time to run an awareness campaign.

As a fundraiser, you know it’s not always easy to rise above the noise. But being creative and finding a way comes with the territory when you work in nonprofit development. And an awareness campaign can be a great way to do it! But these strategies require a unique...

Strengthening relationships without a major gifts officer.

Strengthening relationships without a major gifts officer.

It's easy to feel overwhelmed when it comes to major donor cultivation, especially when your nonprofit doesn’t have a designated major gifts officer. After all, fundraisers, especially those at smaller organizations, wear many hats and juggle several responsibilities...

Handing off assets to your fundraising agency.

Handing off assets to your fundraising agency.

So, you’ve decided to get some outside help from a fundraising agency for your next campaign. That’s great news! But there are a few things you should know about bringing in a strategic partner before you can hit the ground running. Specifically, we’re talking about...

Get a jump on your #GivingTuesday plans.

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