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Is direct mail fundraising dead? Of course not! Yes, digital strategies dominate the conversation these days. And it’s no wonder they’re at the forefront of fundraising, considering the huge role emails, text messages, and social media play in today’s world. It wasn’t...
Is direct mail fundraising dead? Of course not! Yes, digital strategies dominate the conversation these days. And it’s no wonder they’re at the forefront of fundraising, considering the huge role emails, text messages, and social media play in today’s world. It wasn’t...
You wouldn’t be surprised to learn more and more nonprofit organizations are using text messages as part of their communications strategy, would you? According to TechJury, 60 percent of people read texts within 1 to 5 minutes of receiving them. And 66 percent of...
Guess what! We originally wrote this post in January 2020. So, why are we telling you this again? Because repurposing content is actually more than OK when you work at a nonprofit! Have you ever compared your own organization’s communication strategy with the ones you...
If you work in fundraising, you know that effective communication is all about reaching the right people, with the right message, in the right way. But no two audiences are the same. And your independent school or university’s alumni want to hear a specific message...
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