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3 key fundraising lessons for the new year.

3 key fundraising lessons for the new year.

Time is flying by, and the new year is here! There’s never a dull moment when you work in fundraising. Every day presents new and unique challenges for nonprofit professionals. So, let’s look back at some of the fundraising lessons we learned in 2024. Knowing where...

Recent blogs.

Is it time for a data audit?

Is it time for a data audit?

As a fundraiser, you know the importance of strong donor data. But you need an organized database to get your data working for you. If you’re having trouble making sense of your data, it may be time for a data audit. Feeling limited is frustrating. Yet many...

How to segment your nonprofit’s audience.

How to segment your nonprofit’s audience.

As you know, effective fundraising is about engaging your audience with a message that feels personal and relevant. And using your data to segment your nonprofit’s audience allows you to speak more intimately with your supporters. A message that resonated with...

Why aren’t you using donor surveys?

Why aren’t you using donor surveys?

This isn’t one of those articles about the latest, greatest thing in fundraising. If you work at a nonprofit, you already know a donor survey is an important tool for gathering feedback on several aspects of your organization. Yet, only one in four organizations...

Get a jump on your #GivingTuesday plans.

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