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Can you improve your fundraising efficacy?

Can you improve your fundraising efficacy?

Do you feel like your development team is being asked to do more with less? It’s always important to get the most out of your efforts. And improving your fundraising efficacy is critical when budgets are stretched thin! So, what are the key areas to look at when...

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Is it time for a data audit?

Is it time for a data audit?

As a fundraiser, you know the importance of strong donor data. But you need an organized database to get your data working for you. If you’re having trouble making sense of your data, it may be time for a data audit. Feeling limited is frustrating. Yet many...

How to segment your nonprofit’s audience.

How to segment your nonprofit’s audience.

As you know, effective fundraising is about engaging your audience with a message that feels personal and relevant. And using your data to segment your nonprofit’s audience allows you to speak more intimately with your supporters. A message that resonated with...

Why aren’t you using donor surveys?

Why aren’t you using donor surveys?

This isn’t one of those articles about the latest, greatest thing in fundraising. If you work at a nonprofit, you already know a donor survey is an important tool for gathering feedback on several aspects of your organization. Yet, only one in four organizations...

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