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Discussions around retention strategies come up every year. And every year, we promise to do more to ensure our donors stick around. Yet, retention rates have not drastically improved. It’s no secret. Long-term, repeat donors help you raise more money. Yet, the...
Discussions around retention strategies come up every year. And every year, we promise to do more to ensure our donors stick around. Yet, retention rates have not drastically improved. It’s no secret. Long-term, repeat donors help you raise more money. Yet, the...
Let’s face it. We all know there is no “magic bullet” to completely overhaul and improve your fundraising strategy. And of course, it’s important to think about your long-term approach. But as a development professional, you don’t always have the time or bandwidth to...
As a fundraiser, you know the importance of strong donor data. But you need an organized database to get your data working for you. If you’re having trouble making sense of your data, it may be time for a data audit. Feeling limited is frustrating. Yet many...
As you know, effective fundraising is about engaging your audience with a message that feels personal and relevant. And using your data to segment your nonprofit’s audience allows you to speak more intimately with your supporters. A message that resonated with...
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