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The biggest day in fundraising can sneak up on you if you’re not thinking ahead. December 2 is going to come up fast. So, it’s time to prepare your GivingTuesday strategy before it’s too late. You know GivingTuesday is a major opportunity. After all, donors in the US...
The biggest day in fundraising can sneak up on you if you’re not thinking ahead. December 2 is going to come up fast. So, it’s time to prepare your GivingTuesday strategy before it’s too late. You know GivingTuesday is a major opportunity. After all, donors in the US...
Don’t wait until the day before Thanksgiving to make sure you are squared away with your GivingTuesday campaign. Let’s be real. Your audience can tell the difference between a campaign thrown together at the last minute and one that was well thought out and...
As you know, fundraising takes patience. It’s a lot of work to reach potential donors, engage them, and encourage them to support you long-term. But that doesn’t mean you can’t raise more money now by making sure it’s easy to give. We often don’t see the results of...
Are you using text messages to engage your donors? On average, we check our phones 205 times a day. And 76 percent of us check our phones within five minutes of receiving a notification, according to the 2025 Mobile Usage Survey. Effective fundraising is all about...
In prior blog posts, we have stressed the importance of following up with donors with a strong stewardship program. Fundraising is really about building relationships with donors. A quick thank you message does wonders to let a donor know you appreciate their effort....
Halloween has come and gone and holiday decorations line the shelves at most retail outlets. Black Friday shopping bleeds over and starts on Thanksgiving Day. Those who want to avoid the crowds spend hours browsing Amazon on Cyber Monday. But as fundraisers, we have a...