Content to help you
rise above the noise.
You worked hard this year-end appeal season. Hopefully, it paid off, and you raised a lot of money! But do you really know how to evaluate your year-end appeal? Or do you just count how much you raised and call it a day? The amount of money you raised is significant....
You worked hard this year-end appeal season. Hopefully, it paid off, and you raised a lot of money! But do you really know how to evaluate your year-end appeal? Or do you just count how much you raised and call it a day? The amount of money you raised is significant....
Buckle up because you’re about to read some important advice! In short, you need to resist the urge to take your foot off the gas when the dust settles after GivingTuesday. We know. The last few weeks have been a whirlwind. And we’re not out of the weeds yet. After...
You’ve got a million things going on. You’re finalizing your year-end appeal, juggling internal deadlines, and maybe even preparing last-minute GivingTuesday emails. So, when you see a small dollar donation come in from a new donor, it’s understandable if it doesn’t...
As you know, being personal and relevant is a critical component of any fundraising strategy. So, it’s important to consider the current state of your relationship with any donor before you ask for support. After all, your at-risk donors will need to hear a very...
In prior blog posts, we have stressed the importance of following up with donors with a strong stewardship program. Fundraising is really about building relationships with donors. A quick thank you message does wonders to let a donor know you appreciate their effort....
Halloween has come and gone and holiday decorations line the shelves at most retail outlets. Black Friday shopping bleeds over and starts on Thanksgiving Day. Those who want to avoid the crowds spend hours browsing Amazon on Cyber Monday. But as fundraisers, we have a...