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You know no two donors are the same. So why would you assume your entire donor base wants to engage with your organization in the same way? Still, too many nonprofits fail to accommodate donor preferences in their outreach. If you want to build strong relationships...
You know no two donors are the same. So why would you assume your entire donor base wants to engage with your organization in the same way? Still, too many nonprofits fail to accommodate donor preferences in their outreach. If you want to build strong relationships...
Does it feel like you're being asked to raise more money with fewer resources? You're not alone. Fundraising teams are stretched thin, and development offices are challenged with shrinking budgets, leaner staff, and growing expectations. That’s why keeping an eye on...
Emails are still a critical piece of the fundraising puzzle. But how your messages reach donors is changing. Apple’s latest iOS updates are making inboxes smarter and more private. And that means fundraisers like you need to rethink how you measure success and connect...
One of the biggest challenges we face as nonprofit professionals is breaking down the complex nature of our work in a digestible and straightforward way for donors. That’s why many organizations compare a donor’s dollars to their impact. Telling a donor that their...
In prior blog posts, we have stressed the importance of following up with donors with a strong stewardship program. Fundraising is really about building relationships with donors. A quick thank you message does wonders to let a donor know you appreciate their effort....
Halloween has come and gone and holiday decorations line the shelves at most retail outlets. Black Friday shopping bleeds over and starts on Thanksgiving Day. Those who want to avoid the crowds spend hours browsing Amazon on Cyber Monday. But as fundraisers, we have a...