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Telling a donor-centric story in your year-end appeal.

Telling a donor-centric story in your year-end appeal.

You know there are a few key elements to any good story. And you’re probably already using many of them in your appeals and other communications. But you need to help your donors see the difference their support really makes by telling a donor-centric story. Believe...

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Fall fundraising strategies for a successful year-end.

Fall fundraising strategies for a successful year-end.

You know the year-end fundraising season is going to come up fast again. And you probably already have some pieces of your campaign in place from last year. Maybe you’re reusing last year’s GivingTuesday copy, because it worked just fine. Everything is moving along...

It’s time to plan your GivingTuesday campaign.

It’s time to plan your GivingTuesday campaign.

Don’t wait until the day before Thanksgiving to make sure you are squared away with your GivingTuesday campaign. Let’s be real. Your audience can tell the difference between a campaign thrown together at the last minute and one that was well thought out and...

Is it easy to give to your nonprofit?

Is it easy to give to your nonprofit?

As you know, fundraising takes patience. It’s a lot of work to reach potential donors, engage them, and encourage them to support you long-term. But that doesn’t mean you can’t raise more money now by making sure it’s easy to give. We often don’t see the results of...

Get a jump on your #GivingTuesday plans.

Groundbreaking Ideas for Post Giving Tuesday Stewardship

Groundbreaking Ideas for Post Giving Tuesday Stewardship

In prior blog posts, we have stressed the importance of following up with donors with a strong stewardship program. Fundraising is really about building relationships with donors. A quick thank you message does wonders to let a donor know you appreciate their effort....

Giving Tuesday Ideas to Carry Nonprofits into the New Year

Giving Tuesday Ideas to Carry Nonprofits into the New Year

Halloween has come and gone and holiday decorations line the shelves at most retail outlets. Black Friday shopping bleeds over and starts on Thanksgiving Day. Those who want to avoid the crowds spend hours browsing Amazon on Cyber Monday. But as fundraisers, we have a...