by Mike Montalto | Apr 7, 2022 | Events, Integrated Marketing, Nonprofit Marketing
It’s been just over two years since the start of the COVID-19 pandemic and our world, including the nonprofit industry, is still adjusting to the new challenges we face. As fundraisers, many of us have questions about how to plan a successful fundraising event in 2022...
by Mike Montalto | Mar 24, 2022 | Capital Campaigns, Integrated Marketing, Marketing
As fundraisers, we often pride ourselves on our ability to wear multiple hats, be adjustable, and pivot on the fly. But it’s better to be proactive than reactive, especially with big projects. So, it’s important to think ahead and build a strategic plan for your...
by Mike Montalto | Mar 17, 2022 | Data + Analytics, Fundraising, News
If you’re familiar with our blog, you know that data-driven fundraising is an essential part of our approach to nonprofit communications. And while it’s important to analyze your own donor data, it’s helpful to keep a finger on the pulse of the larger trends in our...
by Mike Montalto | Feb 24, 2022 | Fundraising, Marketing, Personalization
One of the biggest challenges we face as nonprofit professionals is breaking down the complex nature of our work in a digestible and straightforward way for donors. That’s why many organizations compare a donor’s dollars to their impact. Telling a donor their gift of...
by Mike Montalto | Jan 27, 2022 | Nonprofit Technology, Online Donations, Strategy
We’ve all been there. Pinching, scrolling, and pinching to zoom again on a website or email that just doesn’t work well on a smartphone. Yet, many organizations are still far behind when it comes to mobile optimization for nonprofits. Consider the following: Nonprofit...
