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3 simple ways to improve your fundraising today.

3 simple ways to improve your fundraising today.

by Mike Montalto | May 18, 2023 | Design, Fundraising, Marketing

Let’s face it. We all know there is no “magic bullet” to completely overhaul and improve your fundraising strategy. And of course, it’s important to think about your long-term approach. But as a development professional, you don’t always have the time or bandwidth to...
Maximizing the value of small dollar donations.

Maximizing the value of small dollar donations.

by Mike Montalto | May 11, 2023 | Donor Acquisition, Donor Retention, Donor Stewardship

You probably have a lot of ways to keep your high-level major donors happy and ready to give. But is your nonprofit also taking steps to make the most of small dollar donations? As you know, the fundraising landscape is constantly evolving. And the number of smaller...
Why aren’t you using donor surveys?

Why aren’t you using donor surveys?

by Mike Montalto | Apr 20, 2023 | Donor Retention, Marketing, Nonprofit Marketing

This isn’t one of those articles about the latest, greatest thing in fundraising. If you work at a nonprofit, you already know a donor survey is an important tool for gathering feedback on several aspects of your organization. Yet, only one in four organizations...
Finding supporters who fit your ideal donor profile.

Finding supporters who fit your ideal donor profile.

by Mike Montalto | Apr 13, 2023 | Donor Acquisition, Strategy

Donor acquisition is always on the minds of nonprofit professionals. Yes, it is important to grow your donor base consistently. But don’t just cast a wide net and play the numbers game, hoping someone out there will give! You can do more to advance your mission if you...
Six strategies for securing a second gift.

Six strategies for securing a second gift.

by Mike Montalto | Apr 6, 2023 | Donor Acquisition, Donor Retention, Nonprofit Marketing

When nonprofit professionals think about donor acquisition, they’re often focused on securing a first-time donation. But did you know a donor’s second gift is probably the most important one they will make to your organization? Securing a second gift from new...
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