by Jade Lien | May 16, 2019 | Appeals, Fundraising, Strategy
The days are getting longer. The weather is getting warmer. And the end of the school year is just around the corner. While the kids, teachers, and parents have their eyes set on a fun-filled summer, development professionals are focused on one thing, their end of...
by Mike Montalto | May 2, 2019 | Appeals, Fundraising, Strategy
We’ve said it before, and we’ll say it again. The fundraising landscape is not the same as it was five years ago. Despite that, we still see many nonprofits using their same appeal strategy, hoping for different results. As part of our ongoing mission to help...
by Mike Montalto | Apr 25, 2019 | Data + Analytics, Strategy, Video
Acquiring new donors takes a lot of time, effort and money. But it is still one of the first strategies nonprofits turn to when looking to boost revenue. Why not make more of the donors you already have instead? According to Bloomerang, 12 percent of a...
by Mike Montalto | Mar 21, 2019 | Data + Analytics, E-mail, Fundraising
Data-driven emails are crucial for nonprofits that want to better connect with their donor base and raise more money. In fact, 65 percent of donors would give more if they felt that nonprofits better understood their preferences, according to Salesforce.But...
by Mike Montalto | Mar 14, 2019 | Data + Analytics, Marketing, Strategy
Nonprofits always have their eyes set on acquiring new donors, and with good reason. New contacts and leads can really drive your nonprofit’s fundraising! But if you want to acquire new donors, you need to get them excited about your organization and activities before...
