by Mike Montalto | Dec 19, 2019 | Data + Analytics, Fundraising, Strategy
As a fundraiser, I’m sure you’ve had this experience. You come up with a great new way for your organization to raise more money. Then, you pitch your plan to your nonprofit’s leadership and they undoubtedly ask, what’s the potential ROI? Of course, your nonprofit’s...
by Jade Lien | May 16, 2019 | Appeals, Fundraising, Strategy
The days are getting longer. The weather is getting warmer. And the end of the school year is just around the corner. While the kids, teachers, and parents have their eyes set on a fun-filled summer, development professionals are focused on one thing, their end of...
by Mike Montalto | Mar 14, 2019 | Data + Analytics, Marketing, Strategy
Nonprofits always have their eyes set on acquiring new donors, and with good reason. New contacts and leads can really drive your nonprofit’s fundraising! But if you want to acquire new donors, you need to get them excited about your organization and activities before...
by Mike Montalto | Dec 13, 2018 | Fundraising, Integrated Marketing, Strategy
We’ve seen the fundraising landscape shift dramatically over the past several years. Many of the “tried and true” efforts nonprofits used in the past are becoming less effective. Fundraising in 2019 should feel a lot different than it did in 2009 or 1999! If your...
by Mike Montalto | Dec 6, 2018 | Integrated Marketing, Nonprofit Technology, Strategy
2018 has been quite a year for fundraisers. Since we know that nearly 10 percent of annual giving happens during the last three days of the year, it’s way too early to analyze fundraising totals. However, we can take a minute to review the five most impactful...