by Mike Montalto | Mar 7, 2019 | Data + Analytics, Fundraising, Strategy
If donations are the fuel that gets your nonprofit’s engine going, think of donor data as the oil that keeps it running smoothly. If you’ve ever pushed off getting a much-needed oil change in your car, you probably noticed that it wasn’t running so smoothly. Your...
by Mike Montalto | Jan 31, 2019 | Integrated Marketing, Nonprofit Technology, Social Media
Social media marketing has been a focal point of commercial and nonprofit organizations alike for the past few years. However, the leading platforms are constantly adjusting their own strategies and news feed algorithms. With so much happening on a day-to-day basis at...
by Mike Montalto | Jan 24, 2019 | Fundraising, News, Nonprofit Technology
Fundraising is about much more than raising money. In fact, raising money wouldn’t be possible if your donor base didn’t fully understand why your organization exists and how you achieve your goals. We’ve stressed the first step is for nonprofits to build...
by Mike Montalto | Nov 8, 2018 | Fundraising, Giving Tuesday, Strategy
In prior blog posts, we have stressed the importance of following up with donors with a strong stewardship program. Fundraising is really about building relationships with donors. A quick thank you message does wonders to let a donor know you appreciate their effort....
by Mike Montalto | Sep 27, 2018 | Fundraising, Integrated Marketing, Strategy
Imagine walking in the day of your fundraising event and knowing any revenue generated was icing on the cake. The idea is to pay for all of your upfront expenses, like hall rentals, food, and entertainment with contributions collected from your event sponsors well in...
