by Mike Montalto | Feb 27, 2025 | Donor Retention, Donor Stewardship, Nonprofit Marketing
Discussions around retention strategies come up every year. And every year, we promise to do more to ensure our donors stick around. Yet, retention rates have not drastically improved. It’s no secret. Long-term, repeat donors help you raise more money. Yet, the...
by Mike Montalto | Dec 5, 2024 | Donor Retention, Donor Stewardship, Nonprofit Marketing
Doesn’t it feel good to be thanked and acknowledged for a job well done? Everyone wants to feel validated and appreciated. And that’s why building better thank you’s is such an important part of fundraising. It starts with a plan to steward each gift and make every...
by Mike Montalto | Jun 27, 2024 | Major Donors, Nonprofit Marketing, Nonprofit Technology
Let’s cut to the chase. Too many organizations don’t put enough thought into how they engage mid-level donors. If you’re like other fundraisers, most of your nonprofit’s strategy is probably focused on acquiring new donors and locking in high-level contributors for...
by Mike Montalto | Sep 21, 2023 | Nonprofit Marketing, Personalization, Storytelling
You know there are a few key elements to any good story. And you’re probably already using many of them in your appeals and other communications. But you need to help your donors see the difference their support really makes by telling a donor-centric story. Believe...
by Mike Montalto | Apr 14, 2020 | Donor Stewardship, News, Strategy
It has been a crazy few weeks. But people are beginning to adjust to the new normal as we work to flatten the curve together. It’s a great time to maintain relationships with non-ask communications while everyone is spending time at home. We’ve talked a lot about...
