by Mike Montalto | Feb 7, 2019 | Fundraising, Marketing, News
We recently sat down for a Q&A with our new Development Strategist, Amy Boroff. Amy shared a bit about her experience and what excites her about joining the Action team. She also offered some advice for nonprofits looking to advance their communications. During...
by Mike Montalto | Jan 31, 2019 | Integrated Marketing, Nonprofit Technology, Social Media
Social media marketing has been a focal point of commercial and nonprofit organizations alike for the past few years. However, the leading platforms are constantly adjusting their own strategies and news feed algorithms. With so much happening on a day-to-day basis at...
by Mike Montalto | Jan 24, 2019 | Fundraising, News, Nonprofit Technology
Fundraising is about much more than raising money. In fact, raising money wouldn’t be possible if your donor base didn’t fully understand why your organization exists and how you achieve your goals. We’ve stressed the first step is for nonprofits to build...
by Mike Montalto | Dec 13, 2018 | Fundraising, Integrated Marketing, Strategy
We’ve seen the fundraising landscape shift dramatically over the past several years. Many of the “tried and true” efforts nonprofits used in the past are becoming less effective. Fundraising in 2019 should feel a lot different than it did in 2009 or 1999! If your...
by Mike Montalto | Dec 6, 2018 | Integrated Marketing, Nonprofit Technology, Strategy
2018 has been quite a year for fundraisers. Since we know that nearly 10 percent of annual giving happens during the last three days of the year, it’s way too early to analyze fundraising totals. However, we can take a minute to review the five most impactful...