by Mike Montalto | Oct 12, 2023 | Appeals, Integrated Marketing, Online Donations
As you know, fundraising takes patience. It’s a lot of work to reach potential donors, engage them, and encourage them to support you long-term. But that doesn’t mean you can’t raise more money now by making sure it’s easy to give! We often don’t see the results of...
by Mike Montalto | Oct 5, 2023 | Donor Acquisition, Giving Tuesday, Nonprofit Marketing
Did your past GivingTuesday strategies come up short? Or are you looking to join in on the biggest day in philanthropy for the first time? Either way, it’s important to have a plan to get long-term value from your GivingTuesday donors! Fundraisers raise more money on...
by Mike Montalto | Sep 28, 2023 | Donor Acquisition, Donor Retention, Nonprofit Marketing
As you know, being personal and relevant is a critical component of any fundraising strategy. So, it’s important to consider the current state of your relationship with any donor before you ask for support. After all, your at-risk donors will need to hear a very...
by Mike Montalto | Sep 21, 2023 | Nonprofit Marketing, Personalization, Storytelling
You know there are a few key elements to any good story. And you’re probably already using many of them in your appeals and other communications. But you need to help your donors see the difference their support really makes by telling a donor-centric story. Believe...
by Mike Montalto | Sep 14, 2023 | Donor Acquisition, Giving Tuesday, Nonprofit Marketing
The biggest day in fundraising is coming up on November 28! And if you’re like millions of other nonprofit professionals, you’re probably looking for ways to make a bigger impact with your GivingTuesday strategy this year. GivingTuesday is a one-day event. But that...