AMP’D ARCHIVES
Extending the donor communication life cycle is crucial if you want new (and new-ish) donors to continue giving to your organization. Before you get to the end of a campaign or campaign year, a plan for how all donors are going to be stewarded should be in place....
Summer is starting to feel closer than ever, which means you're probably nearing the end of the fundraising road for this fiscal year. But before any runner crosses the finish line, they have a sense of how they're placing in the race. Whether you're metric savvy...
Over the last year on our blog we've made the case for good stories, great visuals, and strong data. When these things come together, inspiration is born. Infographics represent a unique cross-section of these materials, which are essential to all nonprofit...
Over the last several weeks we've discussed what fundraisers should prepare before they make their ask. It was after attending a recent panel discussion hosted by the New York City chapter of the AFP that the inspiration for this series came to fruition. From focusing...
Whether you're in the midst of an appeal campaign or between events, the opportunity to speak with existing or potential donors is always around the corner. In fact, good fundraisers make time to chat with their donors as much as possible. If there's one thing...
In order to be strategic and relevant with your fundraising communications, you need to capture and put to use meaningful donor data. For many organizations, talk of data can send staffers running for the hills. That's totally understandable. Collecting data and...
Fundraising is about building relationships. In fact, that's all it is. When we ask, we're not just requesting money. We're reaching out to interested parties who might want to partner with our organizations in order to achieve a common goal together. Asking isn't...
So you just finished your special event. You raised a lot of money and you also made a lot of new friends. What happens next will determine whether or not your new and existing donors remain engaged. Isn’t that always the predicament? For many organizations, it...
Realizing your goals Special events, like all fundraising initiatives, are never truly over. Continuing to creatively communicate with your organization's supporters is key to retaining and growing gifts without feeling like you're always making an ask. Remember: the...
Special events are important, because for many they're the central component of annual fundraising. While all hands are on deck for several months around the big day, the individual (or small team of individuals) wearing the Development hat are charged with multiple...