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Prioritizing donors who are most likely to respond.

Prioritizing donors who are most likely to respond.

It’s no secret. Successful fundraising campaigns involve prioritizing donors to reach the right supporters with the right message that inspires someone to make a difference. But determining who those donors are isn’t always easy. Sending everything to everyone is not...

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Using AI to assist your outreach this appeal season.

Using AI to assist your outreach this appeal season.

The pressure to hit your fundraising targets can be daunting as the year draws to a close. Trust us. We know managing day-to-day operations while keeping crucial funds flowing in is not an easy task for fundraisers! And you’re not alone if you feel like there aren’t...

What do at-risk donors want to hear?

What do at-risk donors want to hear?

As you know, being personal and relevant is a critical component of any fundraising strategy. So, it’s important to consider the current state of your relationship with any donor before you ask for support. After all, your at-risk donors will need to hear a very...

Getting prepared for the year-end fundraising season.

Getting prepared for the year-end fundraising season.

This isn’t your first rodeo. If you’ve worked in nonprofit development for any amount of time, you know we’re coming up on the busiest and most critical time of year. So, are you feeling prepared for the year-end fundraising season? We hope so! Because you’re almost...

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