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Donors need to know the impact of every donation.

Donors need to know the impact of every donation.

It’s no secret. Donors want to know the real impact of every donation. We’re talking about specific, tangible ways to help donors understand the difference they make through their support. In fact, 80 percent of donors feel it is important to know the real outcomes of...

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Quick tips to improve your nonprofit’s message.

Quick tips to improve your nonprofit’s message.

Let’s face the facts. It doesn’t matter if your emails are technically sound and your print pieces and website are well designed and engaging if your nonprofit’s message doesn’t resonate with donors. When’s the last time you sat down and thought about how your...

Can you be more strategic with your mailing list?

Can you be more strategic with your mailing list?

As fundraisers, we’re often tasked to do more with less. It comes with the territory. That’s why being more strategic with your nonprofit’s mailing list is key to ensuring you’re engaging with donors effectively. Often, less is more. But many fundraisers hesitate to...

Can you improve your donor conversion rate?

Can you improve your donor conversion rate?

So, your fundraising emails are getting a ton of opens and clicks. But once potential donors arrive at your online giving page, they disappear! Few things are more frustrating for nonprofits than putting so much work into an appeal, only to see users stop short of...

Get a jump on your #GivingTuesday plans.

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