by Mike Montalto | Dec 14, 2023 | Donor Retention, Donor Stewardship, Personalization
In a perfect world, we wouldn’t need to worry about recovering lapsed donors. You already know that it’s more efficient for nonprofits to focus on retaining the donors they already have than it is to acquire new ones. But the reality is, with so much on a fundraiser’s...
by Mike Montalto | Apr 20, 2023 | Donor Retention, Marketing, Nonprofit Marketing
This isn’t one of those articles about the latest, greatest thing in fundraising. If you work at a nonprofit, you already know a donor survey is an important tool for gathering feedback on several aspects of your organization. Yet, only one in four organizations...
by Mike Montalto | May 5, 2022 | Branding, Events, Nonprofit Marketing
There’s probably a lot on your mind when it comes to fundraising events. After all, it takes a lot of planning and preparation to host a successful fundraiser. So, make sure you don’t skip the crucial first step of developing effective event branding! As you know,...
by Mike Montalto | Aug 8, 2019 | Donor Stewardship, Fundraising, Strategy
There are few worse feelings than being asked to give again and again without some fresh air. I think we’ve all suffered through one of those long “are we there yet, are we there yet?” road trips. Now, imagine that feeling, except you’re being asked to give your...
by Mike Montalto | Jul 25, 2019 | Events, Fundraising, Strategy
As fundraisers, there are always a few days we have circled on our calendar. We count down the days until Giving Tuesday and to the end of our fiscal/calendar year. But the most exciting day of the year is probably your big fundraising event. Everyone in your...
