by Mike Montalto | Mar 14, 2019 | Data + Analytics, Marketing, Strategy
Nonprofits always have their eyes set on acquiring new donors, and with good reason. New contacts and leads can really drive your nonprofit’s fundraising! But if you want to acquire new donors, you need to get them excited about your organization and activities before...
by Mike Montalto | Mar 7, 2019 | Data + Analytics, Fundraising, Strategy
If donations are the fuel that gets your nonprofit’s engine going, think of donor data as the oil that keeps it running smoothly. If you’ve ever pushed off getting a much-needed oil change in your car, you probably noticed that it wasn’t running so smoothly. Your...
by Mike Montalto | Feb 7, 2019 | Fundraising, Marketing, News
We recently sat down for a Q&A with our new Development Strategist, Amy Boroff. Amy shared a bit about her experience and what excites her about joining the Action team. She also offered some advice for nonprofits looking to advance their communications. During...
by Mike Montalto | Jan 31, 2019 | Integrated Marketing, Nonprofit Technology, Social Media
Social media marketing has been a focal point of commercial and nonprofit organizations alike for the past few years. However, the leading platforms are constantly adjusting their own strategies and news feed algorithms. With so much happening on a day-to-day basis at...
by Mike Montalto | Jan 24, 2019 | Fundraising, News, Nonprofit Technology
Fundraising is about much more than raising money. In fact, raising money wouldn’t be possible if your donor base didn’t fully understand why your organization exists and how you achieve your goals. We’ve stressed the first step is for nonprofits to build...