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3 key fundraising lessons for the new year.

3 key fundraising lessons for the new year.

by Mike Montalto | Jan 9, 2025 | News, Nonprofit Marketing, Nonprofit Technology

Time is flying by, and the new year is here! There’s never a dull moment when you work in fundraising. Every day presents new and unique challenges for nonprofit professionals. So, let’s look back at some of the fundraising lessons we learned in 2024. Knowing where...
3 keys to keep donors engaged in 2025.

3 keys to keep donors engaged in 2025.

by Mike Montalto | Dec 19, 2024 | Donor Retention, Integrated Marketing, Nonprofit Marketing

You know every nonprofit organization is unique. So, there is no magic bullet or formula for improving your results. But that doesn’t mean we shouldn’t keep up with the industry’s latest trends and best practices to keep donors engaged in 2025. After all, many of us...
Keeping donors engaged after GivingTuesday.

Keeping donors engaged after GivingTuesday.

by Mike Montalto | Nov 21, 2024 | Donor Acquisition, Donor Stewardship, Giving Tuesday

Buckle up because you’re about to read some important advice! In short, you need to resist the urge to take your foot off the gas when the dust settles after GivingTuesday. We know. The last few weeks have been a whirlwind. And we’re not out of the weeds yet. After...
4 ways nonprofits use data to optimize email outreach.

4 ways nonprofits use data to optimize email outreach.

by Mike Montalto | Sep 19, 2024 | Data + Analytics, E-mail, Personalization

You know an effective email strategy is an important part of achieving your goals and fulfilling your mission. And you can engage more donors, inspire action, and make a bigger impact when you use your nonprofit’s data to optimize email outreach. But according to M+R...
Let’s plan ahead for your 2024 year-end campaign.

Let’s plan ahead for your 2024 year-end campaign.

by Mike Montalto | Aug 8, 2024 | Appeals, Nonprofit Marketing, Personalization

The summer is almost behind us, and fundraisers like yourself are spinning their wheels and starting to think ahead about the 2024 year-end campaign season. So don’t just burn rubber! It’s always great to be proactive. But you’ve got a lot on your mind, and it’s not...
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