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Achieving more with less amid economic uncertainty.

Achieving more with less amid economic uncertainty.

by Mike Montalto | Apr 24, 2025 | Nonprofit Marketing, Nonprofit Technology

There’s no shortage of challenges facing fundraisers today. Economic pressures, changing donor expectations, and shifting priorities are forcing nonprofits to rethink how they raise money and engage with donors. And many organizations are trying to navigate and limit...
10 smart strategies for promoting planned giving (that actually work).

10 smart strategies for promoting planned giving (that actually work).

by Mike Montalto | Apr 17, 2025 | Guest Blogs, Nonprofit Marketing

Guest blog by Viken Mikaelian, PlannedGiving.com Planned giving can get complicated, but promoting it shouldn’t be. Whether you’re trying to reach high-net-worth donors or just getting your nonprofit’s planned giving program off the ground, these ten strategies will...
Key questions to answer before your next campaign.

Key questions to answer before your next campaign.

by Mike Montalto | Apr 10, 2025 | Data + Analytics, Nonprofit Marketing

A more efficient fundraising strategy means you will spend less, raise more, and direct more of those fundraising dollars toward your mission. There’s always more to do to support your cause. So don’t stop when you hit your goals and feel that sense of accomplishment....
Data-driven personalization will amplifi your outreach.

Data-driven personalization will amplifi your outreach.

by Mike Montalto | Mar 27, 2025 | Data + Analytics

You know donors are more willing to engage when they receive individualized communications that bring them closer to your mission, work, and organization. And it’s no secret that data-driven personalization strategies are still some of the most effective ways to...
3 ways to raise more with your nonprofit’s ask string.

3 ways to raise more with your nonprofit’s ask string.

by Mike Montalto | Mar 13, 2025 | Fundraising, Nonprofit Marketing

Did you raise less than you expected this year-end giving season? Well, you probably want to find out what went wrong before your spring appeal. And your nonprofit’s ask string might be to blame! You should be rewarded for creating communications that feel...
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