by Mike Montalto | Dec 13, 2018 | Fundraising, Integrated Marketing, Strategy
We’ve seen the fundraising landscape shift dramatically over the past several years. Many of the “tried and true” efforts nonprofits used in the past are becoming less effective. Fundraising in 2019 should feel a lot different than it did in 2009 or 1999! If your...
by Mike Montalto | Nov 8, 2018 | Fundraising, Giving Tuesday, Strategy
In prior blog posts, we have stressed the importance of following up with donors with a strong stewardship program. Fundraising is really about building relationships with donors. A quick thank you message does wonders to let a donor know you appreciate their effort....
by Mike Montalto | Aug 16, 2018 | Donor Stewardship, Fundraising, Personalization
It feels good to be appreciated. Deep down, even the humblest individuals want to be acknowledged for doing something good. This is why it is so important to thank your donors. They made a selfless contribution to your organization, without expecting anything in...
by Mike Montalto | Jul 26, 2018 | Donor Stewardship, Fundraising, Strategy
Every story needs a hero. Without a strong protagonist, we would have no one to root for in our favorite movies, books, or in life. Everyone looks up to the hero; the model of selflessness, strength, and justice. In your organization’s storytelling efforts, you need...
by Mike Montalto | Jul 19, 2018 | Fundraising, Marketing, Strategy
In our last post, we introduced the concept of starting with why in your storytelling efforts. If you did not read it, we highly recommend doing so before continuing. In short, starting with your why will allow you to create clear, consistent, mission-centric...
