by Mike Montalto | Feb 29, 2024 | Nonprofit Marketing, Nonprofit Technology, Print
Ready for an exercise? Don’t worry, you don’t need to get out of your chair! Just grab a copy of your latest appeal letter, black and red pens, and a highlighter. Then, read on when you’re ready to get started. … ready? Alright! Take the caps off or unclick your pens...
by Mike Montalto | Feb 15, 2024 | Education, Integrated Marketing, Personalization
It’s not hard to address someone by their first name. Jake from State Farm can do that! Your school needs to do more than the electric company or an insurance provider when you apply the personal touch to your school’s fundraising outreach! Your appeals and other...
by Mike Montalto | Feb 8, 2024 | Integrated Marketing, Nonprofit Technology, Personalization
Making an ask isn’t an easy task, especially when you’re working as a small team. But an effective spring fundraising appeal is a great way to get ahead and crush your goals this year. We get it – making the ask can be as tricky as finding the chocolate you like in a...
by Mike Montalto | Feb 1, 2024 | Education, Integrated Marketing, Nonprofit Marketing
If you want to reach your audience where they’re at, make an impression, and inspire them to engage, you’ll need to structure your school’s surround sound strategy effectively to rise above the noise. Remember, it’s not just about increasing the number of...
by Mike Montalto | Jan 25, 2024 | Design, Storytelling, Video
There’s a lot to be said about first impressions. We start comprehending messages before words are read or spoken based on what we see. So, in the age of highly visual storytelling and digital communications, the adage a picture is worth a thousand words has never...