by Mike Montalto | Jul 27, 2023 | Digital, News, Nonprofit Technology
There’s no doubt about it. We live in a digital world. The COVID-19 pandemic certainly accelerated the trend, but fundraisers have been emphasizing digital strategies for some time. And an optimized and effective online donation page is a key part of your fundraising...
by Mike Montalto | May 18, 2023 | Design, Fundraising, Marketing
Let’s face it. We all know there is no “magic bullet” to completely overhaul and improve your fundraising strategy. And of course, it’s important to think about your long-term approach. But as a development professional, you don’t always have the time or bandwidth to...
by Mike Montalto | Jan 27, 2022 | Nonprofit Technology, Online Donations, Strategy
We’ve all been there. Pinching, scrolling, and pinching to zoom again on a website or email that just doesn’t work well on a smartphone. Yet, many organizations are still far behind when it comes to mobile optimization for nonprofits. Consider the following: Nonprofit...
by Mike Montalto | Jan 31, 2019 | Integrated Marketing, Nonprofit Technology, Social Media
Social media marketing has been a focal point of commercial and nonprofit organizations alike for the past few years. However, the leading platforms are constantly adjusting their own strategies and news feed algorithms. With so much happening on a day-to-day basis at...
by Mike Montalto | Dec 6, 2018 | Integrated Marketing, Nonprofit Technology, Strategy
2018 has been quite a year for fundraisers. Since we know that nearly 10 percent of annual giving happens during the last three days of the year, it’s way too early to analyze fundraising totals. However, we can take a minute to review the five most impactful...