by Mike Montalto | Oct 14, 2021 | Donor Acquisition, Donor Retention, Personalization
You know that no two donors are the same. So why would you assume that your entire donor base wants to engage with your organization in the same way? Yet too many nonprofits fail to accommodate donor preferences in their outreach! If you want to build strong...
by Mike Montalto | Aug 12, 2021 | Marketing, Personalization, Strategy
Our blog talks a lot about how to reach your audience with a message that feels personal and relevant. And we’ve shared a lot of advice about how to apply personalized elements in your outreach. However, you need to effectively segment your nonprofit’s audience to...
