AMP’D ARCHIVES
It’s no secret. Donors want to know the real impact of every donation. We’re talking about specific, tangible ways to help donors understand the difference they make through their support. In fact, 80 percent of donors feel it is important to know the real outcomes of...
Building and maintaining strong relationships takes work, whether we’re talking about friends, romantic interests, or between a new donor and the nonprofit they supported. But it’s usually worth it! And you can set your nonprofit up for a stronger year by focusing on...
We hope you met all your goals and raised a lot of money this appeal season that will help make the world a better place. You’re probably tired, but your work isn’t done! And you can do even more if you make it a priority to retain year-end donors! You already know...
Your nonprofit is probably starting to think about how to get a strong start to the new year. We’re almost through the year-end fundraising craziness. And January and February are the perfect months to run a lapsed donor campaign to recapture your LYBUNTs. LYBUNTs, or...
In a perfect world, we wouldn’t need to worry about recovering lapsed donors. You already know that it’s more efficient for nonprofits to focus on retaining the donors they already have than it is to acquire new ones. But the reality is, with so much on a fundraiser’s...
Feeling unappreciated is one of the most common reasons a donor will stop giving to your nonprofit. But remember - when communications flow, relationships grow! So, one of the best ways to retain more donors is to focus on what they are hearing between appeals. A...
You know no two donors are the same. So why would you assume your entire donor base wants to engage with your organization in the same way? Still, too many nonprofits fail to accommodate donor preferences in their outreach! If you want to build strong relationships...
As you know, being personal and relevant is a critical component of any fundraising strategy. So, it’s important to consider the current state of your relationship with any donor before you ask for support. After all, your at-risk donors will need to hear a very...
You probably have a lot of ways to keep your high-level major donors happy and ready to give. But is your nonprofit also taking steps to make the most of small dollar donations? As you know, the fundraising landscape is constantly evolving. And the number of smaller...
This isn’t one of those articles about the latest, greatest thing in fundraising. If you work at a nonprofit, you already know a donor survey is an important tool for gathering feedback on several aspects of your organization. Yet, only one in four organizations...