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You’ve probably heard about how artificial intelligence (AI) programs like ChatGPT are changing how we approach copywriting. As you know, the fundraising landscape is always evolving. And many nonprofit professionals are wondering if and how they should embrace...
You wouldn’t be surprised to learn more and more nonprofit organizations are using text messages as part of their communications strategy, would you? According to TechJury, 60 percent of people read texts within 1 to 5 minutes of receiving them. And 66 percent of...
We’ve all been there. Pinching, scrolling, and pinching to zoom again on a website or email that just doesn’t work well on a smartphone. Yet, many organizations are still far behind when it comes to mobile optimization for nonprofits. Consider the following: Nonprofit...
In 2019 nonprofits have been forced to get creative and re-evaluate their fundraising strategy. The fundraising landscape is changing at a shocking pace. Individual giving, donor retention, and donor acquisition rates continue to trend downwards. These developments...
We’ve shared a lot of our own advice with you over the past several months. Data-driven communications for nonprofits and fundraisers are our expertise. But we’ve also branched out to cover a wide variety of topics that can help nonprofits think differently about...
Social media marketing has been a focal point of commercial and nonprofit organizations alike for the past few years. However, the leading platforms are constantly adjusting their own strategies and news feed algorithms. With so much happening on a day-to-day basis at...
Fundraising is about much more than raising money. In fact, raising money wouldn’t be possible if your donor base didn’t fully understand why your organization exists and how you achieve your goals. We’ve stressed the first step is for nonprofits to build...
2018 has been quite a year for fundraisers. Since we know that nearly 10 percent of annual giving happens during the last three days of the year, it’s way too early to analyze fundraising totals. However, we can take a minute to review the five most impactful...
Guest Blog by Abby Jarvis, Qgiv We know donation forms should be mobile-friendly. We know donors appreciate being able to make gifts via text messages. We also know people love getting involved in and donating to peer-to-peer events. But we don’t talk much...
Anytime an innovative technology rises to prominence, there's a feeling out process while positive aspects are weighed against the negative. Given that online data collection is still relatively new, you could consider data security in this exploratory stage. As...