by Mike Montalto | May 18, 2023 | Design, Fundraising, Marketing
Let’s face it. We all know there is no “magic bullet” to completely overhaul and improve your fundraising strategy. And of course, it’s important to think about your long-term approach. But as a development professional, you don’t always have the time or bandwidth to...
by Mike Montalto | May 11, 2023 | Donor Acquisition, Donor Retention, Donor Stewardship
You probably have a lot of ways to keep your high-level major donors happy and ready to give. But is your nonprofit also taking steps to make the most of small dollar donations? As you know, the fundraising landscape is constantly evolving. And the number of smaller...
by Mike Montalto | May 4, 2023 | Data + Analytics, Nonprofit Marketing, Storytelling
As a fundraiser, you know the importance of strong donor data. But you need an organized database to get your data working for you. If you’re having trouble making sense of your data, it may be time for a data audit. Feeling limited is frustrating. Yet many...
by Mike Montalto | Apr 27, 2023 | Marketing, Personalization, Strategy
As you know, effective fundraising is about engaging your audience with a message that feels personal and relevant. And using your data to segment your nonprofit’s audience allows you to speak more intimately with your supporters. A message that resonated with...
by Mike Montalto | Apr 20, 2023 | Donor Retention, Marketing, Nonprofit Marketing
This isn’t one of those articles about the latest, greatest thing in fundraising. If you work at a nonprofit, you already know a donor survey is an important tool for gathering feedback on several aspects of your organization. Yet, only one in four organizations...
