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There’s always a new story to tell.

There’s always a new story to tell.

by Mike Montalto | Mar 30, 2023 | Nonprofit Marketing, Storytelling

You’d be surprised how many places your nonprofit can find a new story to tell. Or how many older stories you can rediscover and tell again in a more powerful way. In fact, most nonprofits have more stories than they realize at their fingertips. They just don’t know...
How independent schools can be more data driven.

How independent schools can be more data driven.

by Mike Montalto | Mar 23, 2023 | Data + Analytics, Education, Storytelling

Many independent schools and universities are looking for ways to do more with their data.  As you know, every organization is different. But despite having different missions, audiences, and goals, we can all do more with a data-driven approach. You’re more likely to...
Is your nonprofit suffering from boring storytelling?

Is your nonprofit suffering from boring storytelling?

by Mike Montalto | Mar 16, 2023 | Nonprofit Marketing, Personalization, Storytelling

Boring storytelling could be holding your nonprofit back. Think about it. We’ve used the power of storytelling to connect with one another and understand the world around us for centuries. And believe it or not, the framework for telling an effective story has stayed...
Everything you need to know about repurposing content.

Everything you need to know about repurposing content.

by Mike Montalto | Mar 2, 2023 | Marketing, Social Media, Strategy

Guess what! We originally wrote this post in January 2020. So, why are we telling you this again? Because repurposing content is actually more than OK when you work at a nonprofit! Have you ever compared your own organization’s communication strategy with the ones you...
3 messages your alumni want to hear.

3 messages your alumni want to hear.

by Mike Montalto | Feb 23, 2023 | Donor Retention, Education, Integrated Marketing

If you work in fundraising, you know that effective communication is all about reaching the right people, with the right message, in the right way. But no two audiences are the same. And your independent school or university’s alumni want to hear a specific message...
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